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Report from MDR Notes Shifts in Library Media Specialist Profession in Wake of Common Core

Posted Mar 31, 2014
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MDR's EdNET Insight service has released a new report, “School Libraries in the Digital Age: The Changing Role of Media Specialists in the Era of Technology and the Common Core.”

According to the report, as Common Core and digital instruction take center stage in our nation’s districts, school libraries have become a central hub of technology and training.

The research analyzes data from 1,200 survey responses and personal interviews with librarians, media specialists, publishers, and industry leaders. It describes the growing responsibilities of today’s evolving library media professionals, including their collaborating with teachers on the implementation of the Common Core State Standards.

The in-depth research findings are presented in the 35-page report, “School Libraries in the Digital Age: The Changing Role of Media Specialists in the Era of Technology and the Common Core,” and was written by education industry consultant, Neal Goff, who brings 25 years of experience in library, school, and consumer publishing to his analysis.

The report includes specific details on technology priorities over the next two years, purchasing patterns and preferred sources for eBooks, and the acquisition and use of library databases and digital materials. The study explores the extent to which library professionals are involved in:

  • Identification, evaluation, and recommendation of CCSS-aligned materials

  • Professional development and technology support of the teaching staff

  • Hands-on instruction with students on various digital resources and tools, including hardware, software, eBooks, eReaders, educational games, Google docs, mobile devices, and much more

For a limited time, this in-depth report on the library market is available to MDR customers for $149 without a subscription to the EdNET Insight research service. To order, please contact your MDR Representative at 800-333-8802 or order online at

MDR and EdNET Insight specialize in research, school data, consulting, industry intelligence, and marketing-related services to help publishers and industry leaders make informed business decisions—from corporate planning to product development to sales. As part of the EdNET Insight research subscription, members have access to the State of the K-12 Market 2013 report, a comprehensive overview of the current education market environment. Members have access to this report and many more as part of their subscription. To learn more about becoming an EdNET Insight member, call 800-333-8802 or visit

Source: MDR,

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