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Pocket Literacy Coach

By Sally Finley - Posted Nov 1, 2012
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Company: Pocket Literacy Coach, (312) 593-6862; Text: READING + your comment to 46786; Website:; Email:

Price: A subscription costs $5.99 a month. A yearly subscription is $36. Follow the company Twitter page (@PocketLiteracy) or Facebook page for special promotional offers.

Audience: Parents with children up to age 12.

Format: Pocket Literacy Coach is a texting service for mobile phones.

System Requirements: Any phone with text messaging. Internet not needed. No downloads or apps.

Description: Pocket Literacy Coach sends daily text messages suggesting creative learning activities to a parent’s mobile phone.

Overall Rating:5 Stars
Ease of Use:A
Product Support:A

Reviewer Comments:

Installation: Access is easy and quick. Once the user subscribes to the service, a daily text message will be sent via phone. Installation Rating: A

Content/Features: Content varies by age level:

• 2–4 years: Activities focus on building language exposure, fine motor skills, shape and color, pattern recognition, and pre-literacy skills.

• 4–7 years: Activities focus on literacy skills of alphabet knowledge, phonological awareness, reading readiness skills, and reading comprehension.

• 8–12 years: Activities focus on reading and writing skills in understanding plot, narrative, genre, and character details. Detailed reading, sophisticated grammar, and vocabulary are featured.

Math skills, science literacy, and social skills are presented at all levels. Parents can request easier or more challenging levels with a request.

In development is the Pocket Vocabulary Coach, which is designed to build vocabulary and to expose students to ACT/SAT prep words, college-level words, and new and unusual words to improve communication skills.

Credit card and personal information is protected through an encrypted site that is registered. The site is also certified by Trustwave and

A blog offers online teaching tips for parents to learn with their child at home. Blogs are archived and available in a monthly format. Content/Features Rating: A

Ease of Use: Pocket Literacy Coach requires access to a phone with text messaging features. Ease of Use Rating: A

Product Support: An internet site provides support and information. FAQs provide answers to commonly asked questions. Product Support Rating: A

Recommendation: Schools are constantly promoting team efforts using schools, home, and community. The reality is that many parents have no idea how to become actively engaged in their child’s education. Parent involvement is most meaningful when it occurs in the home. Literacy Pocket Coach is an excellent tool to engage parents in meaningful activities. It delivers a short and easy activity five times a week that is based on research and is age-appropriate. Parents become empowered to provide activities that help their children build specific skills in reading, writing, arithmetic, social interaction, and science.

Parents can use these daily ideas no matter where they are. Waiting for a meal in a restaurant, doing the laundry, shopping at the store, or sitting in a waiting room are just a few of the situations in which parents would welcome ideas to engage their children. This engagement turns into a learning experience and fosters the growth of the child.

There are no apps or downloads. Parents simply hand their phones to the children. Levels can be changed with a simple request to raise or lower the challenge level. There is no log-in or computer specifications.

Additional resources are available online with teaching tips to help parents learn with their children at home. The Blog Archive references information on the value of technology, especially the use of the telephone as a learning tool.

Pocket Literacy Coach is an excellent tool for helping parents help their children in developing good habits early. I highly recommend it for all parents of elementary school age children. Highly Recommended.

Reviewer: Sally Finley is an educational consultant based in Coral Springs, Fla. Email:

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